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Priming Psychology Examples: Unlocking the Power of Subconscious Influence
Have you ever walked into a store and suddenly felt compelled to buy something you didn't even know you wanted? Or perhaps you've noticed how certain words or images can subtly shift your mood or behavior? This isn't magic; it's the fascinating power of priming – a psychological phenomenon where exposure to one stimulus influences the response to another stimulus. This article delves deep into the world of priming, providing compelling real-world examples that will leave you amazed and better equipped to understand its influence on your daily life and the lives of those around you. We'll explore various types of priming, examining how marketers, advertisers, and even everyday interactions utilize this subtle yet potent tool. Prepare to uncover the hidden forces shaping your thoughts and actions.
The Science Behind Priming: Setting the Stage for Subconscious Responses
Priming works by activating associated concepts and memories in your brain. Think of it as pre-setting your mental state. Exposure to a specific stimulus – a word, image, sound, even a smell – "primes" your brain to respond in a particular way to subsequent stimuli. This process happens largely outside of conscious awareness, making it a powerful force shaping our decisions and behaviors. It's a testament to the interconnectedness of our cognitive processes, where seemingly insignificant details can have a profound impact. Understanding this mechanism is crucial to understanding how our perception and judgment are subtly, yet constantly, influenced.
Priming Psychology Examples in Marketing and Advertising
The commercial world is a breeding ground for ingenious applications of priming. Consider the following examples:
Color Priming: Think of the classic red "sale" signs. Red is often associated with urgency and excitement, effectively priming consumers to act quickly and purchase items. Similarly, using calming blues in a spa advertisement creates a sense of tranquility and relaxation, influencing the consumer's perception of the brand.
Product Placement: Subtly inserting a product into a movie or TV show can prime viewers to associate the product with positive emotions or situations depicted in the media. This passive exposure influences purchasing decisions without the viewer consciously recognizing the manipulative effect.
Anchoring Bias: This is a form of priming where the first piece of information presented (the "anchor") heavily influences subsequent judgments. For example, if a car dealership lists an exorbitant price first, even if they eventually offer a lower price, the initial anchor makes the lower price seem like a bargain.
Brand Association: Luxury brands often use sophisticated imagery and storytelling to create an aspirational association. This primes consumers to link the brand with a desired lifestyle, boosting perceived value and increasing the likelihood of purchase.
Priming Psychology Examples in Everyday Life
Priming's influence extends far beyond the commercial sphere. It subtly shapes our interactions and judgments in countless everyday situations:
Word Priming: If you're exposed to words related to aggression, you might be more likely to interpret ambiguous actions as hostile. Conversely, exposure to words related to kindness can lead to more charitable behavior.
Behavioral Priming: Observing someone performing a specific action can prime you to perform a similar action. For instance, seeing someone drop litter might increase the likelihood of you dropping litter as well (though hopefully, the reverse is also true!).
Environmental Priming: The environment itself can act as a prime. A clean and organized environment might encourage more organized behavior, whereas a messy environment might lead to more careless actions.
Social Priming: Our social interactions continuously prime us. A positive interaction might put you in a good mood, making you more receptive to subsequent requests. Conversely, a negative interaction might make you more guarded and less willing to cooperate.
The Ethical Considerations of Priming
While priming is a fascinating and powerful phenomenon, it's essential to consider the ethical implications of its use. Manipulating individuals without their awareness raises serious concerns about autonomy and informed consent. Understanding how priming works allows us to become more aware of its influence and to critically evaluate the messages we receive.
Overcoming the Influence of Priming: Developing Critical Awareness
Awareness is the first step in mitigating the influence of priming. By understanding how priming works, we can actively challenge and question our own reactions and decisions. Practicing mindfulness and engaging in critical thinking can significantly reduce the power of subtle cues to manipulate our choices.
Ebook Outline: "Unmasking the Power of Priming: A Guide to Subconscious Influence"
Introduction: A captivating overview of priming psychology and its significance in daily life.
Chapter 1: The Science of Priming: A detailed explanation of the underlying neurological and psychological mechanisms.
Chapter 2: Priming in Marketing and Advertising: Real-world examples of how businesses leverage priming techniques.
Chapter 3: Priming in Everyday Life: Exploration of priming's subtle influence on our daily interactions and judgments.
Chapter 4: Ethical Considerations and Responsible Priming: Discussion of the ethical implications of employing priming tactics.
Chapter 5: Developing Priming Awareness and Resistance: Strategies for recognizing and mitigating the impact of priming.
Conclusion: Summary of key concepts and a call to action for greater self-awareness.
Detailed Explanation of Ebook Chapters
(These sections would form the body of the ebook, expanding on the points outlined above.) Each chapter would offer extensive examples, research findings, and practical exercises to help readers grasp the concept of priming and apply it to their own lives. The book would be richly illustrated with charts, graphs, and relevant images to enhance engagement and comprehension.
Frequently Asked Questions (FAQs)
1. Is priming manipulation? Priming can be used manipulatively, but it's also a natural cognitive process. The ethical concern arises when it's used deceptively to influence choices without informed consent.
2. Can I use priming to my advantage? Understanding priming allows you to be more aware of your own biases and make more conscious decisions. You can also use it to improve your own communication and persuasion skills ethically.
3. How long does priming last? The duration varies depending on the type of prime and individual factors. Some primes are fleeting, while others can have more lasting effects.
4. Can priming be harmful? While not inherently harmful, unethical use of priming can be manipulative and lead to undesirable outcomes.
5. How is priming different from suggestion? Suggestion is more direct and explicit, while priming is subtle and indirect. Priming activates associations, whereas suggestion attempts to directly influence beliefs or behaviors.
6. Is priming related to cognitive biases? Yes, priming is closely linked to various cognitive biases, as it can activate pre-existing biases and influence subsequent judgments.
7. Can I prevent myself from being primed? Complete prevention is difficult, but critical awareness and mindfulness can help you reduce its influence.
8. Are there any legal implications of using priming in advertising? While not specifically regulated in most places, the deceptive use of priming in advertising might violate consumer protection laws.
9. What are some other areas where priming is studied? Priming research extends to diverse fields, including social psychology, consumer behavior, political science, and even healthcare.
Related Articles:
1. The Power of Suggestion: Understanding Persuasion Techniques: This article explores various persuasion techniques, including suggestion, and how they relate to priming.
2. Cognitive Biases: Unmasking the Flaws in Our Thinking: An overview of common cognitive biases and how they interact with priming effects.
3. Neuromarketing: Decoding the Brain's Response to Marketing Stimuli: An exploration of neuromarketing techniques and how they utilize priming principles.
4. The Psychology of Choice: Understanding Decision-Making Processes: A deep dive into the psychology of choice and how priming influences our decisions.
5. Implicit Memory and Its Role in Priming: A focus on the role of implicit memory in priming and its implications for behavior.
6. Subliminal Messaging: Fact or Fiction? An investigation into the claims surrounding subliminal messaging and its relationship to priming.
7. The Halo Effect: How First Impressions Shape Our Perceptions: A discussion of the halo effect and how it connects with priming and first impressions.
8. Framing Effects: How Word Choice Influences Perception: An analysis of framing effects and how the way information is presented influences our interpretation.
9. The Role of Emotion in Priming: An exploration of the significant role emotions play in priming and how they affect our responses to stimuli.
| priming psychology examples: Understanding Priming Effects in Social Psychology Daniel C. Molden, 2014-01-10 How incidentally activated social representations affect subsequent thoughts and behaviors has long interested social psychologists. Recently, such priming effects have provoked debate and skepticism. Originally a special issue ofSocial Cognition, this book examines the theoretical challenges researchers must overcome to further advance priming studies and considers how these challenges can be met. The volume aims to reduce the confusion surrounding current discussions by more thoroughly considering the many phenomena in social psychology that the term ?priming? encompasses, and closely examining the psychological processes that explain when and how different types of priming effects occur. |
| priming psychology examples: Handbook of Research Methods in Social and Personality Psychology Harry T. Reis, Charles M. Judd, 2014-02-24 This indispensible sourcebook covers conceptual and practical issues in research design in the field of social and personality psychology. Key experts address specific methods and areas of research, contributing to a comprehensive overview of contemporary practice. This updated and expanded second edition offers current commentary on social and personality psychology, reflecting the rapid development of this dynamic area of research over the past decade. With the help of this up-to-date text, both seasoned and beginning social psychologists will be able to explore the various tools and methods available to them in their research as they craft experiments and imagine new methodological possibilities. |
| priming psychology examples: Masked Priming Sachiko Kinoshita, Stephen J. Lupker, 2004-06-02 Masked priming has a short and somewhat controversial history. When used as a tool to study whether semantic processing can occur in the absence of conscious awareness, considerable debate followed, mainly about whether masked priming truly tapped unconscious processes. For research into other components of visual word processing, however - in particular, orthographic, phonological, and morphological - a general consensus about the evidence provided by masked priming results has emerged. This book contains thirteen original chapters in which these three components of visual word processing are examined using the masked priming procedure. The chapters showcase the advantages of masked priming as an alternative to more standard methods of studying language processing that require comparisons of matched items. Based on a recent conference, this book offers up-to-date research findings, and would be valuable to researchers and students of word recognition, psycholinguistics, or reading. |
| priming psychology examples: The Oxford Handbook of Cognitive Sociology Wayne Brekhus, Gabe Ignatow, 2019 The Oxford Handbook of Cognitive Sociology will serve as a resource for social researchers interested in how cognitive sociology can contribute to research within their substantive areas of focus, and for faculty and graduate students interested in cognitive sociology's main contributions and the central debates within the field. In particular, the volume includes a broad range of cognitive sociological perspectives as the classical sociological and newer interdisciplinary approaches to cognition are often covered separately by scholars. |
| priming psychology examples: Exploring Implicit Cognition: Learning, Memory, and Social Cognitive Processes Jin, Zheng, 2014-10-31 While widely studied, the capacity of the human mind remains largely unexplored. As such, researchers are continually seeking ways to understand the brain, its function, and its impact on human behavior. Exploring Implicit Cognition: Learning, Memory, and Social Cognitive Processes explores research surrounding the ways in which an individuals unconscious is able to influence and impact that persons behavior without their awareness. Focusing on topics pertaining to social cognition and the unconscious process, this title is ideal for use by students, researchers, psychologists, and academicians interested in the latest insights into implicit cognition. |
| priming psychology examples: Deep Healing and Transformation Hans TenDam, 2014-07-02 This is a text book used in training programs around the world. It describes a methodical way of working that transcends ordinary psychotherapy while retaining a professional attitude. It avoids artificial hypnotic inductions and psychic interventions, but ties in directly with the experiences of the client.The style is down-to-earth, to-the-point, practical and fearless. |
| priming psychology examples: Using Priming Methods in Second Language Research Kim McDonough, Pavel Trofimovich, 2011-02-25 Using Priming Methods in Second Language Research is an accessible introduction to the use of auditory, semantic, and syntactic priming methods for second language (L2) processing and acquisition research. It provides a guide for the use, design, and implementation of priming tasks and an overview of how to analyze and report priming research. Key principles about auditory, semantic, and syntactic priming are introduced, and issues for L2 researchers to consider when designing priming studies are pointed out. Empirical studies that have adopted priming methods are highlighted to illustrate the application of experimental techniques from psychology to L2 processing and acquisition research. Each chapter concludes with follow-up questions and activities that provide additional reinforcement of the chapter content, while the final chapter includes data sets that can be used to practice the statistical tests commonly used with priming data. |
| priming psychology examples: Culture, Mind, and Brain Laurence J. Kirmayer, Carol M. Worthman, Shinobu Kitayama, Robert Lemelson, Constance A. Cummings, 2022-08-04 Recent neuroscience research makes it clear that human biology is cultural biology - we develop and live our lives in socially constructed worlds that vary widely in their structure values, and institutions. This integrative volume brings together interdisciplinary perspectives from the human, social, and biological sciences to explore culture, mind, and brain interactions and their impact on personal and societal issues. Contributors provide a fresh look at emerging concepts, models, and applications of the co-constitution of culture, mind, and brain. Chapters survey the latest theoretical and methodological insights alongside the challenges in this area, and describe how these new ideas are being applied in the sciences, humanities, arts, mental health, and everyday life. Readers will gain new appreciation of the ways in which our unique biology and cultural diversity shape behavior and experience, and our ongoing adaptation to a constantly changing world. |
| priming psychology examples: Introduction to Psychology Jennifer Walinga, Charles Stangor, This book is designed to help students organize their thinking about psychology at a conceptual level. The focus on behaviour and empiricism has produced a text that is better organized, has fewer chapters, and is somewhat shorter than many of the leading books. The beginning of each section includes learning objectives; throughout the body of each section are key terms in bold followed by their definitions in italics; key takeaways, and exercises and critical thinking activities end each section. |
| priming psychology examples: Comparative Decision Making Philip H. Crowley, Thomas R. Zentall, 2013-01-30 Decision making cuts across most areas of intellectual enquiry and academic endeavor. The classical view of individual human thinkers choosing among options remains important and instructive, but the contributors to this volume broaden this perspective to characterize the decision making behavior of groups, non-human organisms and even non-living objects and mathematical constructs. A diverse array of methods is brought to bear-mathematical, computational, subjective, neurobiological, evolutionary, and cultural. We can often identify best or optimal decisions and decision making processes, but observed responses may deviate markedly from these, to a large extent because the environment in which decisions must be made is constantly changing. Moreover, decision making can be highly constrained by institutions, natural and social context, and capabilities. Studies of the mechanisms underlying decisions by humans and other organisms are just beginning to gain traction and shape our thinking. Though decision making has fundamental similarities across the diverse array of entities considered to be making them, there are large differences of degree (if not kind) that relate to the question of human uniqueness. From this survey of views and approaches, we converge on a tentative agenda for accelerating development of a new field that includes advancing the dialog between the sciences and the humanities, developing a defensible classification scheme for decision making and decision makers, addressing the role of morality and justice, and moving advances into applications-the rapidly developing field of decision support. |
| priming psychology examples: You Are Not So Smart David McRaney, 2012-11-06 Explains how self-delusion is part of a person's psychological defense system, identifying common misconceptions people have on topics such as caffeine withdrawal, hindsight, and brand loyalty. |
| priming psychology examples: Mental Lexicon Patrick Bonin, 2004 This book is about the mental lexicon and opens an understanding of this aspect of human cognition. The mental lexicon is still a central topic in psycholinguistics and, more generally speaking, in cognitive science. Is it possible to define what is intended by the expression mental lexicon, a concept coined by Oldfield as early as 1966? Are the terms that the authors have at their disposal still sufficient to discuss this hypothesised mental entity -- the mental lexicon -- which is intended to cover many different aspects of words? The authors propose as a working definition that the mental lexicon corresponds to the mental repository of all representations that are intrinsically related to words. This book extends its research in psycholinguistics and focuses on the word. |
| priming psychology examples: Lexical Ambiguity Resolution Steven L. Small, Garrison W Cottrell, Michael K Tanenhaus, 2013-10-22 The most frequently used words in English are highly ambiguous; for example, Webster's Ninth New Collegiate Dictionary lists 94 meanings for the word run as a verb alone. Yet people rarely notice this ambiguity. Solving this puzzle has commanded the efforts of cognitive scientists for many years. The solution most often identified is context: we use the context of utterance to determine the proper meanings of words and sentences. The problem then becomes specifying the nature of context and how it interacts with the rest of an understanding system. The difficulty becomes especially apparent in the attempt to write a computer program to understand natural language. Lexical ambiguity resolution (LAR), then, is one of the central problems in natural language and computational semantics research. A collection of the best research on LAR available, this volume offers eighteen original papers by leading scientists. Part I, Computer Models, describes nine attempts to discover the processes necessary for disambiguation by implementing programs to do the job. Part II, Empirical Studies, goes into the laboratory setting to examine the nature of the human disambiguation mechanism and the structure of ambiguity itself. A primary goal of this volume is to propose a cognitive science perspective arising out of the conjunction of work and approaches from neuropsychology, psycholinguistics, and artificial intelligence--thereby encouraging a closer cooperation and collaboration among these fields. Lexical Ambiguity Resolution is a valuable and accessible source book for students and cognitive scientists in AI, psycholinguistics, neuropsychology, or theoretical linguistics. |
| priming psychology examples: The Rational Animal Douglas T Kenrick, Vladas Griskevicius, 2013-09-10 Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard -- only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right -- or is there another possibility? In this animated tour of the inner workings of the mind, psychologist Douglas T. Kenrick and business professor Vladas Griskevicius challenge the prevailing views of decision making, and present a new alternative grounded in evolutionary science. By connecting our modern behaviors to their ancestral roots, they reveal that underneath our seemingly foolish tendencies is an exceptionally wise system of decision making. From investing money to choosing a job, from buying a car to choosing a romantic partner, our choices are driven by deep-seated evolutionary goals. Because each of us has multiple evolutionary goals, though, new research reveals something radical -- there's more than one you making decisions. Although it feels as if there is just one single self inside your head, your mind actually contains several different subselves, each one steering you in a different direction when it takes its turn at the controls. The Rational Animal will transform the way you think about decision making. And along the way, you'll discover the intimate connections between ovulating strippers, Wall Street financiers, testosterone-crazed skateboarders, Steve Jobs, Elvis Presley, and you. |
| priming psychology examples: Happier Hour with Einstein Melissa Hughes, 2018-09-20 Happier Hour with Einstein: Another Round is an expansion of the original book, Happy Hour with Einstein, designed to illuminate those factors which impede or enhance learning, creativity, communication and collaboration for greater understanding of how the brain works and how to make it work better. Happier Hour with Einstein is a fascinating collection of neuroscientific discoveries and studies that explain how the human brain manages our experiences, knowledge, emotions, decisions, achievements, and failures which shape the mental models we create for ourselves and the world around us.Why do we make irrational decisions or jump to illogical conclusions? Why do some people avoid challenges while others embrace them? Why does rejection hurt so much?Why does laughter feel so good?How does failure make us smarter?Why are optimists more successful than pessimists?Armed with advanced technology, scientists have discovered the answers to these questions and additional explanations about how we learn and think. |
| priming psychology examples: Understanding Priming Effects in Social Psychology Daniel C. Molden, 2014-09-12 How incidentally activated social representations affect subsequent thoughts and behaviors has long interested social psychologists. Recently, such priming effects have provoked debate and skepticism. Originally a special issue of Social Cognition, this book examines the theoretical challenges researchers must overcome to further advance priming studies and considers how these challenges can be met. The volume aims to reduce the confusion surrounding current discussions by more thoroughly considering the many phenomena in social psychology that the term “priming” encompasses, and closely examining the psychological processes that explain when and how different types of priming effects occur. |
| priming psychology examples: Handbook of Research Methods in Social and Personality Psychology Harry T. Reis, Charles M. Judd, 2000-03-13 This volume, first published in 2000, provides an overview of research methods in contemporary social psychology. |
| priming psychology examples: Semantic Priming Timothy P. McNamara, 2005-09-08 Semantic priming - the improvement in speed or accuracy to respond to a word when it is preceded by a semantically related word - is addressed in this volume, which provides a succinct and in-depth overview of this important phenomenon. |
| priming psychology examples: Captivate Vanessa Van Edwards, 2017-04-25 Do you feel awkward at networking events? Do you wonder what your date really thinks of you? Do you wish you could decode people? You need to learn the science of people. As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. And she’s cracked the code. In Captivate, she shares shortcuts, systems, and secrets for taking charge of your interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school. This is the first comprehensive, science backed, real life manual on how to captivate anyone—and a completely new approach to building connections. Just like knowing the formulas to use in a chemistry lab, or the right programming language to build an app, Captivate provides simple ways to solve people problems. You’ll learn, for example… · How to work a room: Every party, networking event, and social situation has a predictable map. Discover the sweet spot for making the most connections. · How to read faces: It’s easier than you think to speed-read facial expressions and use them to predict people’s emotions. · How to talk to anyone: Every conversation can be memorable—once you learn how certain words generate the pleasure hormone dopamine in listeners. When you understand the laws of human behavior, your influence, impact, and income will increase significantly. What’s more, you will improve your interpersonal intelligence, make a killer first impression, and build rapport quickly and authentically in any situation—negotiations, interviews, parties, and pitches. You’ll never interact the same way again. |
| priming psychology examples: Higher Stages of Human Development Charles Nathaniel Alexander, Ellen J. Langer, 1990 Can significant advances in development occur after adolescence? What are the highest possible states or stages of human development and how can they be realized? These and related critical issues are addressed in this volume by leading researchers and theorists in adult development. How we conceive of the endpoint, or highest state of development is crucial because it shapes our understanding of the direction, possibilities, and mechanisms of human growth. Even a decade ago, most psychologists believed that qualitative advances in development did not occur after adolescence. Based on recent research on adults, however, psychologists now question whether growth of fundamental human capacities necessarily culminates prior to adulthood. This new volume explores a variety of endpoints beyond the ordinarily proposed limits of human development. In addition to describing advanced forms of cognitive functioning , contributors also discuss other domains integral to adult growth--including affective, moral, self, and consciousness development. |
| priming psychology examples: Learning and Memory: A Comprehensive Reference , 2017-07-07 Learning and Memory: A Comprehensive Reference, Second Edition, Four Volume Set is the authoritative resource for scientists and students interested in all facets of learning and memory. This updated edition includes chapters that reflect the state-of-the-art of research in this area. Coverage of sleep and memory has been significantly expanded, while neuromodulators in memory processing, neurogenesis and epigenetics are also covered in greater detail. New chapters have been included to reflect the massive increase in research into working memory and the educational relevance of memory research. No other reference work covers so wide a territory and in so much depth. Provides the most comprehensive and authoritative resource available on the study of learning and memory and its mechanisms Incorporates the expertise of over 150 outstanding investigators in the field, providing a ‘one-stop’ resource of reputable information from world-leading scholars with easy cross-referencing of related articles to promote understanding and further research Includes further reading for each chapter that helps readers continue their research Includes a glossary of key terms that is helpful for users who are unfamiliar with neuroscience terminology |
| priming psychology examples: The Heart's Eye Paula M. Niedenthal, Shinobu Kitayama, 2013-10-22 Recent years have seen a great deal of attention directed towards the so-called warm-look, investigating how cold cognition and hot affect intermingle in perception and decision processes. Following in this vein, this book discusses conceptual models and research findings with respect to how affect influences non-conscious processing. The book is divided into two sections: the first on affect and perception, the second on affect and attention, with discussants bringing each section into a cohesive whole. |
| priming psychology examples: Attention and Performance XV Carlo Umiltà, Morris Moscovitch, 1994 During the past decade, evidence of dissociation between conscious and nonconscious information processing has emerged from the study of normal subjects and brain damaged patients. The thirty-five original contributions in this book cover the latest work on this important topic. During the past decade, evidence of dissociation between conscious and nonconscious information processing has emerged from the study of normal subjects and brain damaged patients. The thirty-five original contributions in this book cover the latest work on this important topic across such traditional areas of research as vision, face recognition, spatial attention, control processes, semantic memory, episodic memory, and learning. Each section is introduced by an overview chapter that presents and evaluates the available empirical evidence in a given area and is followed by several experimental papers. The book opens with the Association Lecture, by George Mandler, On Remembering without Really Trying: Hypermnesia, Incubation, and Mind Popping. |
| priming psychology examples: High-Tech, High-Touch Customer Service Micah Solomon, 2012-05-26 Twitter, smartphones, and self-service kiosks are taking over, and tech-savvy business dealings are no longer an advantage--they’re a requirement. With entertaining humor and inarguable logic, author Micah Solomon offers surefire strategies for success by exploring the timelessness of customer service (i.e., what hasn’t changed), the high-tech tools that could give you a customer service advantage, and the systemic social shifts that are changing your customer’s expectations of the way you do business. You’ll learn inside secrets of wildly successful customer service initiatives, from internet startups to venerable brands, and how to turn casual customers into fervent supporters who will spread the word far and wide--online and off. High-Tech, High-Touch Customer Service does this by teaching readers the six major customer trends and what they mean for business; the eight unbreakable rules for social media customer service; how to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums; how to understand and leverage the rising power of self-service; and how to build a company culture that breeds stellar customer service.With special features including lessons from the latest newsworthy customer service blunders, you’ll be equipped to retool old-fashioned customer service and turn time-strapped, screen-addicted, value-savvy, and socially engaged critics into fervent loyal customers who help your business thrive. |
| priming psychology examples: The Wiley Handbook of Obsessive Compulsive Disorders Jonathan S. Abramowitz, Dean McKay, Eric A. Storch, 2017-06-12 The Wiley Handbook of Obsessive Compulsive Disorders, 2 volume set, provides a comprehensive reference on the phenomenology, epidemiology, assessment, and treatment of OCD and OCD-related conditions throughout the lifespan and across cultures. Provides the most complete and up-to-date information on the highly diverse spectrum of OCD-related issues experienced by individuals through the lifespan and cross-culturally Covers OCD-related conditions including Tourette’s syndrome, excoriation disorder, trichotillomania, hoarding disorder, body dysmorphic disorder and many others OCD and related conditions present formidable challenges for both research and practice, with few studies having moved beyond the most typical contexts and presentations Includes important material on OCD and related conditions in young people and older adults, and across a range of cultures with diverse social and religious norms |
| priming psychology examples: Cognitive Neuroscience and Psychotherapy Warren Tryon, 2014-03-22 Cognitive Neuroscience and Psychotherapy provides a bionetwork theory unifying empirical evidence in cognitive neuroscience and psychopathology to explain how emotion, learning, and reinforcement affect personality and its extremes. The book uses the theory to explain research results in both disciplines and to predict future findings, as well as to suggest what the theory and evidence say about how we should be treating disorders for maximum effectiveness. While theoretical in nature, the book has practical applications, and takes a mathematical approach to proving its own theorems. The book is unapologetically physical in nature, describing everything we think and feel by way of physical mechanisms and reactions in the brain. This unique marrying of cognitive neuroscience and clinical psychology provides an opportunity to better understand both. - Unifying theory for cognitive neuroscience and clinical psychology - Describes the brain in physical terms via mechanistic processes - Systematically uses the theory to explain empirical evidence in both disciplines - Theory has practical applications for psychotherapy - Ancillary material may be found at: http://booksite.elsevier.com/9780124200715 including an additional chapter and supplements |
| priming psychology examples: Emergentist Approaches to Language Brian MacWhinney, Vera Kempe, Ping Li, Patricia J. Brooks, 2022-02-16 |
| priming psychology examples: Mobile Usability Jakob Nielsen, Raluca Budiu, 2012-10-09 How do we create a satisfactory user experience when limited to a small device? This new guide focuses on usability for mobile devices, primarily smartphones and touchphones, and covers such topics as developing a mobile strategy, designing for small screens, writing for mobile, usability comparisons, and looking toward the future. The book includes 228-full color illustrations to demonstrate the points. Based on expert reviews and international studies with participants ranging from students to early technology adopters and business people using websites on a variety of mobile devices, this guide offers a complete look at the landscape for a mobile world. Author Jakob Nielsen is considered one of the world's leading experts on Web usability. He is the author of numerous best-selling books, including Prioritizing Web Usability and the groundbreaking Designing Web Usability, which has sold more than 250,000 copies and has been translated in 22 languages. |
| priming psychology examples: Cues Vanessa Van Edwards, 2022-03-01 Wall Street Journal bestseller! For anyone who wants to be heard at work, earn that overdue promotion, or win more clients, deals, and projects, the bestselling author of Captivate, Vanessa Van Edwards, shares her advanced guide to improving professional relationships through the power of cues. What makes someone charismatic? Why do some captivate a room, while others have trouble managing a small meeting? What makes some ideas spread, while other good ones fall by the wayside? If you have ever been interrupted in meetings, overlooked for career opportunities or had your ideas ignored, your cues may be the problem – and the solution. Cues – the tiny signals we send to others 24/7 through our body language, facial expressions, word choice, and vocal inflection – have a massive impact on how we, and our ideas, come across. Our cues can either enhance our message or undermine it. In this entertaining and accessible guide to the hidden language of cues, Vanessa Van Edwards teaches you how to convey power, trust, leadership, likeability, and charisma in every interaction. You’ll learn: • Which body language cues assert, “I’m a leader, and here’s why you should join me.” • Which vocal cues make you sound more confident • Which verbal cues to use in your résumé, branding, and emails to increase trust (and generate excitement about interacting with you.) • Which visual cues you are sending in your profile pictures, clothing, and professional brand. Whether you're pitching an investment, negotiating a job offer, or having a tough conversation with a colleague, cues can help you improve your relationships, express empathy, and create meaningful connections with lasting impact. This is an indispensable guide for entrepreneurs, team leaders, young professionals, and anyone who wants to be more influential. |
| priming psychology examples: Attention and Performance IV Sylvan Kornblum, 1973 |
| priming psychology examples: Cultural Intelligence P. Christopher Earley, Soon Ang, 2003 In a global market where international teams, initiatives, and joint ventures are increasingly common, it is extremely important for people to integrate themselves in new cultures. Strategies for selecting and training people on global perspectives are critical for managing business. In this book, the authors develop the idea of cultural intelligence and examine its three essential facets: cognition, the ability to develop patterns from cultural cues; motivation, the desire and ability to engage others; and behavior, the capability to act in accordance with cognition and motivation. They explore the fundamental nature of cultural intelligence and its relationship to other frameworks of intelligence.-Back cover. |
| priming psychology examples: Basic Processes in Reading Derek Besner, Glyn W. Humphreys, 1991 First Published in 1990. Routledge is an imprint of Taylor & Francis, an informa company. |
| priming psychology examples: The Choice Factory Richard Shotton, 2018-02-12 Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behaviour is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns and his own original research. The Choice Factory is written in an entertaining and highly-accessible format, with 25 short chapters, each addressing a cognitive bias and outlining simple ways to apply it to your own marketing challenges. Supporting his discussion, Shotton adds insights from new interviews with some of the smartest thinkers in advertising, including Rory Sutherland, Lucy Jameson and Mark Earls. From priming to the pratfall effect, charm pricing to the curse of knowledge, the science of behavioural economics has never been easier to apply to marketing. The Choice Factory is the new advertising essential. |
| priming psychology examples: The Athlete's Way Christopher Bergland, 2010-08-24 The Athlete's Way is amazingly informative and complete with a program to get and keep you off the couch. Bravo, for another exercising zealot who has written a book that should be read on your elliptical or stationary bike. He pushed me to go farther on a sleepy Sunday. - John J. Ratey, M.D., author of Spark: The Revolutionary New Science in Exercise and the Brain, and co-author of Driven to Distraction |
| priming psychology examples: Cognitive Methods in Social Psychology Karl Christoph Klauer, Andreas Voss, Christoph Stahl, 2012-10-08 Researchers are increasingly applying cognitive methods to investigate social psychological phenomena. This book provides a comprehensive introduction to widely used social cognitive methods and offers practical, nuts-and-bolts guidance for implementing them. Leading authorities present attentional paradigms, priming paradigms, and response interference tasks; psychobiological approaches, such as neuroimaging; applications of mathematical models; and other methods. Detailed procedural information helps researchers and students take their first steps in using these state-of-the-art tools. Each chapter is illustrated with recent research examples and includes helpful recommendations for further reading. Note: The hardcover edition of this book contained a chapter titled Priming as Proxy: Understanding the Subjectivity of Social Life, by D. A. Stapel. This chapter has been retracted by joint decision of the publisher and the book's editors. Please see https://www.commissielevelt.nl/levelt-committee/fraud-determined (item 49) for further details. |
| priming psychology examples: More Examples, Less Theory Michael Billig, 2019-10-03 By examining key psychologists from the past, this book shows why examples are so important and theory is over-valued. |
| priming psychology examples: Advanced Social Psychology Abraham Tesser, 1994-11 This edited text is written by some of the most visible, productive scholars and instructors in each of the areas the text covers. The book was designed to capture the excitement and vitality of this ongoing, open-ended area of research. |
| priming psychology examples: Cognition Daniel Reisberg, Aaron Javsicas, 2013 |
| priming psychology examples: Before You Know It John Bargh, 2017-10-17 The world's leading expert on the unconscious mind reveals the hidden mental processes that secretly govern every aspect of our behavior. For more than three decades, Dr. John Bargh has been conducting revolutionary research into the unconscious mind--not Freud's dark, malevolent unconscious but the new unconscious, a helpful and powerful part of the mind that we can access and understand through experimental science. Now Dr. Bargh presents an engaging and enlightening tour of the influential psychological forces that are at work as we go about our daily lives--checking a dating app, holding a cup of hot coffee, or getting a flu shot. Dr. Bargh takes you into his labs at New York University and Yale where his ingenious experiments have shown how the unconscious guides our actions, goals and motivations in areas like race relations, parenting, business, consumer behavior, and addiction. He reveals the pervasive influence of the unconscious mind on who we choose to date or vote for, what we buy, where we live, how we perform on tests and in job interviews, and much more. Before You Know It is full of surprising and entertaining revelations as well as tricks to help you remember to-do items, shop smarter, and sleep better. Before You Know It will profoundly change the way you understand yourself by introducing you to a fascinating world only recently discovered, the world that exists below the surface of your awareness and yet is the key to unlocking new ways of thinking, feeling and behaving.--Jacket. |
| priming psychology examples: Adult Attachment Omri Gillath, Gery C. Karantzas, R. Chris Fraley, 2016-03-29 Adult Attachment: A Concise Introduction to Theory and Research is an easy-to-read and highly accessible reference on attachment that deals with many of the key concepts and topics studied within attachment theory. This book is comprised of a series of chapters framed by common questions that are typically asked by novices entering the field of attachment. The content of each chapter focuses on answering this overarching question. Topics on the development of attachment are covered from different levels of analysis, including species, individual, and relationship levels, working models of attachment, attachment functions and hierarchies, attachment stability and change over time and across situations, relationship contexts, the cognitive underpinnings of attachment and its activation of enhancement via priming, the interplay between the attachment behavioral system and other behavioral systems, the effects of context on attachment, the contribution of physiology/neurology and genetics to attachment, the associations/differences between attachment and temperament, the conceptualization and measurement of attachment, and the association between attachment and psychopathology/therapy. TEDx talk: The Power of (Secure) Love by Omri Gillath: https://youtu.be/PgIQv-rTGgA - Uses a question-and-answer format to address the most important topics within attachment theory - Presents information in a simple, easy-to-understand way to ensure accessibility for novices in the field of attachment - Covers the main concepts and issues that relate to attachment theory, thus ensuring readers develop a strong foundation in attachment theory that they can then apply to the study of relationships - Addresses future directions in the field of attachment theory - Concisely covers material, ensuring scholars and professionals can quickly get up-to-speed with the most recent research |
